What would it be like to lose all of your children, one after the other? What would it be like to never know your children?

In order to produce milk, cows must give birth – just like other mammals. In the dairy industry, calves are taken from their mothers immediately after birth, an emotionally painful experience.  A mere byproduct of the industry, female calves are kept to replace spent dairy cows, while males are usually raised for veal.

Mother cows bellow for days for their missing calf before they finally give up.

Mothering instincts are incredibly strong, just like with mothers of other species, including humans. Newborn male calves sent to the slaughterhouse are seen suckling the hands of the slaughterhouse worker before their throats are slit.

A dairy cow stands beside the discarded body of her baby.

Dairy cows are symbolic representatives of all of the animal mothers whose lives and reproductive systems are manipulated by humans.

The cow ribbon is a symbol of your concern for these suffering and abused mothers. Please take a stand and speak out for them. Every mother deserves to know and love her children, don’t you think?

Liberation BC has been running our cow ribbon campaign annually since 2010.